For God’s Sake – Even the Pope is Blogging!

pope_bloggingOK – even the Pope gets it! If you ever needing convincing that Social Media is here to stay then you have to look no further than the Vatican. Pope Benedict XVI has just instructed his priests to get out of the pulpit and start blogging. Here is an excerpt of what he had to say:

“The spread of multimedia communications and its rich menu of options might make us think it sufficient simply to be present on the Web, or to see it only as a space to be filled. Yet priests can rightly be expected to be present in the world of digital communications as faithful witnesses to the Gospel”

Domino's Pizza – Now This Campaign Takes B@lls!

Wow! You gotta hand it to Domino’s Pizza. Their latest campaign “Pizza Turnaround” takes some serious b@lls. Imagine going to your boss and saying: “Hey, I got a great idea – lets spend a few million bucks on an ad campaign telling everyone that our product has sucked in the past…but now it is going to be much better and here’s why”.

Just wait to be led out of the room in a strait jacket!

Well, that’s exactly what Domino’s Pizza have done with their latest ad campaign. They have come out and admitted that their pizzas used to “taste like cardboard”…but now they are better. Oh really?

The jury is still out as to whether this is one of the dumbest or the smartest campaigns of all time.

You be the judge.

Pants on the Ground – Viral Video Sensation

How do you create a video that goes viral? How do you create massive buzz? Well, if you knew that you would be able to write your own ticket to stardom (or massive product success). More often than not, viral videos come out of left field – they were not premeditated. They take us by surprise.

Here is one from 62 year old, Larry Platt a 2010 American Idol contestant. See, it’s never to late in life to produce a sensation and launch a career.

Here is a link – Pants on the Ground

Enjoy Larry!

Breaking News: Larry has just been invited sing Pants on the Ground at the NFL Viking’s playoff game against the New Orleans Saints: